The single
One individually wrapped snack for counters, cafés and impulse moments.
Proposed retail format
The format / 02
Bright, legible packaging that feels at home in the snack aisle, at the checkout and in the pantry.
A bite sized reason to pause everything else for a second.
The front of the box
Warm yellow carries the brand. The chocolate square carries the appetite. Oversized lettering means you can find Snackerdoodle before you read the shelf tag.
A final retail pack will need measured weight, complete ingredient list, nutrition facts, allergen statements, manufacturer details and any required labeling for its sales market. The visual here is a packaging concept.
Packaging architecture
These are proposed formats for testing, not products currently available to order. Choose a format to try the bag prototype.
One individually wrapped snack for counters, cafés and impulse moments.
Proposed retail format
A shareable carton that becomes the familiar pantry fixture.
Proposed retail format
More squares for movie nights, shared desks and just because.
Proposed retail format
* All shown prices are illustrative prototype values for testing the shopping experience. Pack counts, weights, pricing and product availability have not been set. Checkout is disabled.
Design principle
The front should identify chocolate and peanut butter immediately. The side should tell the complete ingredient and allergen story when the formulation is finished. The back should have room for a short brand story without crowding required facts.
Material choice, protection of the chocolate, shipping, retail shelf dimensions and disposal guidance belong in the same packaging decision. A designed front is only the beginning.
Retail conversation